Using Instagram for Your School with Rebecca Moore

I can’t remember when I first connected with Rebecca Moore, the Director of Communications at Randolph School located in Huntsville, AL.

What I do know is that when we recently connected she shared a project they were completing at Randolph School involving the school’s Instagram account, students, hashtags, and more.

I became really excited about her project and knew I had to share it with you. I hope you enjoy this show and that it leaves your head full of ideas about how to use Instagram for your school.

In this episode, here’s what we’ll cover:

• When Randolph School launched their Instagram account
• Why they started their Instagram account
• How many people help manage their Instagram account
• How they involve students in the management of their Instagram accounts
• How frequently they post per day and per week
• What tools they use to manage Instagram
• IFTTT recipes used by Rebecca
• The reason why Rebecca shares photos on Twitter from the school’s Instagram account
• The goals of their Instagram account
• The Randolph School Viewbook Project
• How they involved their current students in the project
• Why they made the decision to print the viewbook
• What might cause Instagram to fail
• How they used hashtags to gain photo permissions
• The power of hashtags across social media channels
• How they came up with their hashtags
• Whether they allow teachers and/or students to use their school’s Instagram account
• Tips and tricks that Rebecca offers for using Instagram at a school
• New Instagram projects for this year

Items mentioned in this episode include:

• Instagram account
• IFTTT
• Schedugr.am
• Camera Plus
• Shelley Blake-Plock – “21 Things That Will Become Obsolete in Education by 2020“
• #rstories13
• Randolph School Viewbook
• Screenshot of Twitter feed

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Do you have a question for Rebecca? Ask it in the comments section below.